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Is St. Moritz only for rich people?

This is a phrase constantly linked to the Swiss Alpine village. But, is it true? What makes a destination? What image does he give us through his social network image and visual communication? What is the soul of a destiny? People or nature?

In a light conversation I talked with Fernanda Maldonado, partner at Experanto, about this destination directly linked to luxury and exclusivity: St. Moritz. Nothing like the saying ‘seeing is believing’ and realizing, as Fernanda herself says, that “when you are strolling through the streets of the village, it doesn’t matter, we are just there, enjoying the place and its nature. I couldn’t agree with her more.

You can hear the entire conversation in our Podcast, which this season brings a series of destinations through the experience and eyes of travelers in the tourism field. We started talking to Fernanda Maldonado, an experienced professional who worked for almost 7 years directly for the Swiss official tourism office in Brazil.

And you, do you have any destination that you may have left off the list because of the image it conveys through the social network? Listen to the episode and let us know what you think after learning more about St. Moritz and its many facets.

Best Regards and until the next Destination, Luci

The podcast is a Destination Switzerland project, produced and moderated by Luci de Lima Strijbis and edited by Adriana Vaz.

Luci

Born in Recife, resident for over 20 years in Switzerland, mother of 2 girls, Founder of Destino Suisse, trained in Tourism by IST (International School of Tourism, in Zurich), Sustainable Tourism by GSTC (Global Sustainable Tourism Council) and training course for Adults in Switzerland (SVEB 1 - through Lernwerkstatt in Zurich).

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